“I Am a Model: John Smith” masquerades as a documentary capturing the off-camera life of 20-year-old aspiring model John Smith. Shot at a luxury resort in Scottsdale, Arizona, it is in reality a “model reel” to be showcased to potential agencies. Yet it deliberately parodies the superficiality in most such reels, exaggerating the lifestyle of a model.

John Smith, with his striking looks and demeanor, effortlessly embodies the idealized persona of the superstar model. He indulges in an in-suite pool, engages in various teasing episodes, and poses against scenic vistas. Behind the scenes, however, both John and the filmmaker are aware of the film’s tongue-in-cheek nature and the absurdity of the perfect image being portrayed.

“I Am a Model” invites viewers to laugh along with its creators, highlighting the disconnect between the real and the reel. The playful tone infuses the film with a sense of fun, while critiquing the artificial glamour.